How many women would dare to express their displeasure like this young woman did? Or even think about it? Why or why not?
Not many, I think. Because the idea of a young Indian woman (and that too a Prospective Bride!) forgetting her place and disagreeing (with anybody, but most specially with the Ladke Wale) is more horrifying for most, than the idea of women being seen as objects or appliances (whose sole purpose in life is to Get Married and ensure that the lives of their spouse and his family are made comfortable).
Also, because traditionally the young, specially young women, have less right to respect than everybody else. (Although they are expected to earn, live and die for it)
But I wonder if maybe the Prospective Mother in law and the Prospective Groom (with their sense of entitlement) are victims too. Maybe they have never really wondered if they really want a partner/ family member, or a Devoted Coffee Maker with Dowry, Degrees and a dispensable career, eager to provide them with male heirs?
Do you think the young woman could have handled it any other way? (Here her reaction served the purpose of the commercial ofcourse)
Do you think it is possible to change a system without criticising it and without offending those who directly benefit from the status quo?
Anyway, I liked this ad. Thanks for sharing Sikander.
And here is another one,